Hire faster with video production in Exeter
Hiring people in Exeter (and the South West in general) isn’t easy right now. Candidates have more choice than ever, and businesses are all competing to attract the same talent.
So how do you make sure your company stands out?
It’s not just about salaries or benefits anymore. People want to work somewhere they feel connected to, somewhere that feels right. And the best way to show that off? Video.
Why Employer Branding matters in Exeter
Your employer brand is basically your reputation as a place to work. Get it right, and you’ll attract the kind of people who’ll thrive in your business. Get it wrong (or ignore it), and you’ll struggle to fill roles, or worse, end up with a high staff turnover.
For businesses in Exeter and across Devon, employer branding has never been more important. Candidates often find themselves searching for roles in the big cities, meaning the South West is losing out on top talent. If you’re not telling your story properly, someone else will.
Why video works so well
We all know attention spans are short. Candidates don’t want to scroll through pages of text about your company, they want to see it.
Here’s what video can do for your employer brand…
- Show off your culture – a quick clip of your office in Exeter, your team in action, or highlights from a team event can make your culture shine through the screen.
- Build trust – hearing from real employees on camera feels authentic and honest. Candidates believe people, not job specifications.
- Reach more people – videos perform brilliantly on LinkedIn, Instagram, and other platforms, meaning your employer brand gets in front of more potential candidates (even the ones who aren’t actively job hunting).
How this helps you hire faster
- Video makes it easy for candidates to picture themselves working for you.
- It filters out the people who aren’t fit, saving you time at the interview stage.
- And most importantly, it boosts applications. Businesses that use video in their recruitment campaigns typically see far more interest than those that don’t.
Video idea for Exeter businesses
Some of the most effective employer brand videos we create at Konker Media include:
- Employee spotlights – your team sharing why they love working at your business.
- Day in the life videos – a behind the scenes look at different roles
- Culture reels – quick highlights of your team, socials, or office life.
Why Konker Media?
We’re based right here in Exeter, and we know the challenges local businesses face when attracting talent. Our job is to help you…
- Tell your story in a way that feels real.
- Create videos that make candidates want to work with you.
- Share them in the right places so the right people see them.
If you want to attract top talent in Exeter, video isn’t just a “nice to have” anymore – it’s essential. The companies showing their culture on screen are the ones welcoming top talent to their teams.
Ready to bring your employer brand to life?
Let’s chat. Get in touch with the Konker Media team today.
